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BBC Motion Gallery Signs Partnership With The England And Wales Cricket Board

23 April 2009

BBC Motion Gallery has diversified its portfolio of specialist sports content by agreeing a partnership with the England and Wales Cricket Board (ECB) to represent its entire archive of cricket programming.

BBC Motion Gallery, BBC Worldwide's clip licensing business, is already a gateway to more than 70,000 hours of the most iconic sports footage in the world. The agreement with the England and Wales Cricket Board makes BBC Motion Gallery the exclusive global representative of an archive that features all England home Test, One-day & Twenty20 matches right up to the most recent tours and includes 64 separate tours of England by countries including Australia, India, South Africa and the West Indies.

This opens the door to footage of cricket legends past and present including: Sir Garfield Sobers, Sir Ian Botham, Sir Viv Richards, Brian Lara, Ricky Ponting, Kevin Pietersen and Andrew Flintoff.

Clients will have access to some best known moments in sporting history such as The 1981 Ashes Series where Ian Botham performed heroically, Malcolm Marshall batting one-handed or more recent footage of Shane Warne and his ‘ball of the century’ against Mike Gatting in 1993. Also available is the 2005 npower Ashes Series – arguably the greatest series ever that England won and Andrew ‘Freddie’ Flintoff’s amazing performances that made him the man of the series.

Matt Wills, Sports Sales Manager said: “These are exciting times for cricket with interest in the game at an all time high and the deal with the England and Wales Cricket Board means we can offer our clients in the UK and across the globe access to a catalogue of exclusive cricket content. This deal is fantastic news as it extends and diversifies our sports content and offers our customers access to an unrivalled sports library making BBC Motion Gallery a one-stop shop for the best sports content in the world.”

The BBC Motion Gallery website now holds a dedicated sports page that allows customers instant access to broad archive of both historic and more recent sporting events. The page allows customers to narrow their searches by type of sport, recent events and sports celebrities. http://www.bbcmotiongallery.com/Customer/Sport.aspx.

The new footage is available immediately from www.bbcmotiongallery.com.

More images available on request.
For further information:
Amy Broomfield
Amy.broomfield@bbc.com
Tel: +44 (0) 208 433 3164


Notes to Editors:
About BBC Motion Gallery :
BBC Motion Gallery offers media professionals access to the world’s most comprehensive collection of high-quality motion imagery for licensing worldwide. With more than one million hours of footage, BBC Motion Gallery encompasses a wealth of content covering natural history, sport, news, locations, art, music, celebrities, historic events and more. BBC Motion Gallery is also the exclusive global representative of the CBS News Archive, and has global distribution deals with NHK, Japan’s national broadcaster and ABC, the Australian Broadcasting Corporation. BBC Motion Gallery operates from offices in London, New York, Hong Kong, Los Angeles, Paris, Toronto, Mumbai, Dubai, Sydney and Tokyo.

About BBC Worldwide:
BBC Worldwide Limited is the main commercial arm and a wholly owned subsidiary of the British Broadcasting Corporation (BBC). The company exists to maximise the value of the BBC’s assets for the benefit of the licence payer and invest in public service programming in return for rights. The company has seven core businesses: Global Channels, Global TV Sales, Magazines, Content & Production, Home Entertainment, Global Brands and Digital Media. In 2006/07 BBC Worldwide generated profits of £111 million on sales of £810 million.

About the England and Wales Cricket Board:
The England and Wales Cricket Board (ECB) was established in 1997 as the national governing body for cricket in England and Wales. It is responsible for the management and development of every form of cricket ‘from playground to Test arena.Since the first Twenty20 tournament in 2003, the total number of spectators watching domestic cricket, annually, in England & Wales has increased by 21.7%. The increased popularity of cricket in England & Wales combined with the strength of the domestic and international game has enabled the ECB to attract and retain a number of high profile commercial partners that include Vodafone, Red Bull, HUGO BOSS, NatWest, npower and adidas.