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AP races ahead with Sutton Images

23 March 2011

AP Races Ahead With Sutton Images
 

The Associated Press has announced the addition of Sutton Images as a new content contributor for its commercial photo division, AP Images. Under the arrangement, UK-based Sutton Images will distribute their images via the AP Images website to users and AP customers in most of the world while also working with AP on commercial commissioned assignments globally.

AP Images, with a comprehensive archive of millions of images in entertainment, sports, news, archival and creative content, offers a high-quality custom photography assignment service for commercial entities in which public relations firms, corporations and others can commission photographers for non-editorial assignments, such as sponsored events or tradeshows.

"There’s an increased customer demand for motorsports images and we're excited to work with one of the leading sports photo agencies in the business,” AP Product Manager James Claydon said. “Keith and Mark Sutton and their agency bring a high level of experience and incredibly strong industry relationships, as well as a phenomenal archive adding to the cadre of sports talent that makes AP Images a key destination for media buyers."

Sutton Images has been a leading photo agency in the motorsports sector for more than 30 years, photographing a wide range of events and subjects for an impressive list of corporate and private clients. An archive of over four million transparencies, with a searchable on-line digital archive of over 700,000 images, spans the history of motorsport from 1960 through to the present day.

“We are delighted to enter this partnership with AP Images,” said Sutton Images CEO Keith Sutton. “Their highly established network of customers presents us a unique opportunity to offer our archive and services to a greater global reach.”

About AP Images

AP Images, a division of The Associated Press, is one of the world’s largest collections of historical and contemporary imagery. As an essential source of photographs and graphics for professional image buyers, AP Images strives to meet the need of today’s global customer through superior image quality, selection and service. More information can be found at www.apimages.com

About The AP

The Associated Press is the essential global news network, delivering fast, unbiased news from every corner of the world to all media platforms and formats. Founded in 1846, AP today is the largest and most trusted source of independent news and information. On any given day, more than half the world’s population sees news from AP. On the Net: www.ap.org