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At the heart of the news industry: Framepool markets footage from AFP

20 September 2009

Motion content from Agence France-Presse is now available via Framepool.com. As a global news agency, AFP supplies comprehensive, reliable and independent reports from across the world. More than 40 international video production units produce a wide range of reports in several languages 24/7. These clips are now available via Framepool.com for further licensing and use by filmmakers. The marketing agreement between AFP and Framepool applies both to current and future material, as well as to motion content from previous years.

AFP has 2,900 permanent employees and freelancers located in 165 countries and thus keeps one of the largest networks of correspondents in the world. The video editorial departments are spread across the globe and produce dozens of current reports, exclusive features and interviews every day, as well as raw news footage on all topics.

AFP’s video archive comprises tenth of thousands of news videos from 2000 onwards. In terms of content, AFPTV focuses on general and background reports from all areas of news including politics, economics, society, culture, lifestyle, trends, sports, fashion and offbeat.

The current marketing agreement with AFP enables Framepool to offer its customers quick and easy access to material produced by AFP. The clips are available via Framepool.com, can be searched for using key words and are made available in all formats for further use. Altogether, this opens up a valuable channel for filmmakers, enabling them to realise their ideas using excellent footage.

"We are extremely pleased that AFP has chosen us as a partner to market its clips", says Ulrike Ziegler, Chief Content Officer at Framepool. "At the moment, there is a huge demand for current and historical news material, and not just for use in advertising or corporate films. With AFP, we are now able to supply our customers with an even greater range of first-class motion content".

"Framepool is regarded as an excellent source of footage by filmmakers in all industries and covers an area in which AFP itself has up to now not been greatly active. For AFP, this partnership is an important step towards making its news and lifestyle reports, which are often produced at great expense, accessible to the film industry for licensing and reuse", says Chantal Ferraro, Global Marketing Manager for Video & Multimedia at AFP.

AFP Agence France-Presse - A global news agency

AFP is a global news agency delivering fast, accurate, in-depth coverage of the events shaping our world from wars and conflicts to politics, sports, entertainment and the latest breakthroughs in health, science and technology. With 2,900 staff and stringers spread across 165 countries, AFP covers the world 24 hours a day in six languages, delivering the news in video, text, photographs, multimedia and graphics.
www.afp.com

FRAMEPOOL - The Footage Collection Run By Filmmakers

Founded and run by filmmakers, Framepool is one of the largest online collections of motion content. 500,000 clips on numerous topics are available for immediate download at www.framepool.com. The portal enables filmmakers from the advertising, film and TV industry as well as media professionals cost efficient and successful realisation of their concepts.

Framepool manages licensing, research and rights clearance of motion content and has offices in Munich, London, Paris, New York, Chicago, Los Angeles and Miami, as well as representatives and partners in several parts of the world.