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The Independent on Sunday credited with award

8 May 2008

The Independent on Sunday has been credited with an award from publishing industry professionals.

The British Association of Picture Libraries and Agencies (BAPLA) presented the award – Credit Where Credit is Due – at its annual Picture Buyers’ Fair at London’s Business Design Centre.

BAPLA’s chief executive Linda Royles said: “The Independent on Sunday has shown that it recognises the efforts and skills of fellow professionals by crediting their pictures and images.

“Many agency photographers and freelancers risk life and limb, for example in front-line duties, supplying the media with material they otherwise would not get. It’s only fair and proper that their work should be acknowledged.”

BAPLA surveys all picture usage in the UK media, tracking images and noting whether they have been correctly credited. Under the Copyright and Design and Patents acts, it is a legal requirement to acknowledge sources of material.

Their 2007-2008 survey reveals that the correct accreditation of images in Sunday national newspapers is increasing. The Sunday Independent won this year’s award by crediting 77 per cent of its bought-in images. Second was The Sunday Times, with 72 per cent, and third The Observer with 68 per cent.

Red-top tabloids were again the lowest in the ranks of Sunday newspapers, with the News of the World crediting only 17 per cent of outsourced photographs, actually a decrease of 14 per cent from the previous survey.

Royles said: “The Sunday Independent is to be congratulated for recognising the skills of photojournalists and their agencies, and is setting an excellent example to the rest of the media.

The Picture Buyers’ Fair runs from May 7 to May 8. More than 150 agencies and libraries will be exhibiting at the annual fest for picture editors and photographers, researchers, and picture buyers.

Free seminars will be held for picture professionals. Subjects include copyright law, and rights and current market trends. Speakers will include Ayperi Ecer, Vice President of Picture Development at Reuters, Rebecca Swift, Getty Images Global Creative Planning Director, publishing law expert Rupert Grey, and Publishers Association Chief Executive Simon Juden.

Registered visitors also receive a free copy of BAPLA’s Directory listing all of its 400-plus members.