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AP Appoints Marketing Director for International Business

10 February 2004

A further appointment has been made to the management team of AP International, the division of the Associated Press charged with expanding AP business outside of the United States.

Toby Hartwell will expand his role to become Marketing Director for AP International. His current position is Marketing Director for APTN and within his new broader role he will maintain responsibility for APTN marketing activity. Toby will continue to report to Ian Ritchie, Vice President of Global Business for AP International. Toby joined APTN from Seagram Distillers in 2001, where he was Global Marketing Director for the portfolio of Chivas Regal brands.

Toby said: "I am delighted with the new appointment and the opportunity to look at how AP International can work more closely with its customers to deliver the products they need for their businesses. This represents a great marketing challenge. AP has a wealth of great content for all media and there are a lot of markets who are not aware of just how much we have to offer."

Ian Ritchie on announcing the appointment commented: "This is the first time that the AP has had a senior marketing role in its international management team and Toby's appointment is an important step in our plans to extend our presence internationally as we broaden our business base and look at ways to better serve our existing customers."

AP International The Associated Press, founded in 1848, has more than 8,500 International subscribers who receive AP news and photos. With a network of 240 bureaux in the US and abroad, AP provides news content in text, audio, video, graphics and photos to more than 15,000 news outlets with a daily reach of 1 billion people worldwide. AP's multimedia services are distributed by satellite and the Internet to more than 120 nations.

For further information, please contact:

Niall Campbell Marketing Communications Manager email: ncampbell@ap.org voice: +44 (0) 20 7482 7433