MAKERS (website & TV initiative)

Kunhardt McGee Productions   |   USA

MAKERS is a landmark television and digital video initiative created by AOL Inc. in partnership with PBS, that aims to be the largest and most dynamic collection of women's stories ever assembled. With exclusive video interviews of groundbreaking women from all walks of life, MAKERS harnesses the power of storytelling to capture and preserve the remarkable achievements of women of yesterday and today to inspire the MAKERS of tomorrow. In February 2013, over 2.6 million viewers tuned-in to the PBS broadcast of "MAKERS: Women Who MAKE America," a 3-hour documentary that tells the story of the last 50 years of the women's movement. Surprisingly, men comprise 48% of the audience on Video views on the site have eclipsed 42 million since launch and MAKERS has been invited to the White House to screen excerpts for the Council on Women and Girls. The MAKERS social community has thrived due to editorial curation of newly released content and stories relevant to the world around us. Each week, MAKERS continues to add to the dynamic and ever-growing canon of women's stories each week. In 2014, we will increase the number of MAKERS from our current 210 to 300 and also return to broadcast with six one-hour specials in the summer and fall. Additionally, global MAKERS will be celebrated, in concert with the translation of our MAKERS stories for global audiences. From Secretaries of States and Supreme Court Justices to athletes, activists and entertainers, the stories on weaves together the known and unknown groundbreakers who've sparked change and lit a path for those to follow.