12 January 2010
BBC Motion Gallery, the stock footage arm of BBC Worldwide, and Thought Equity Motion®, a leading provider of motion content worldwide, have entered into a strategic relationship under which Thought Equity Motion will provide access to its advanced technology platform to BBC Motion Gallery. Under the agreement, Thought Equity Motion will have the right to sell BBC Motion Gallery stock footage content in North America and Asia. Additionally, BBC Motion Gallery will have the right to sell certain Thought Equity Motion content in the UK, Europe, Middle East and Africa.
This collaboration will dramatically enhance BBC Motion Gallery and Thought Equity Motion’s global distribution of motion content and their collective video catalogues. Additionally, re-launching BBC Motion Gallery’s website with Thought Equity Motion’s advanced technology platform will provide customers with enhanced digital search capabilities and more robust content delivery. With cross-representation of content in various territories, BBC Motion Gallery and Thought Equity Motion will more effectively market the content of both companies by utilizing the local sales expertise in each company’s dominate sales territories.
“We believe this strategic relationship with Thought Equity Motion provides us with an excellent opportunity to upgrade to a world class technology platform, which will give improved access to a vast library of content for our customers,” commented Simon Gibbs, Managing Director BBC Motion Gallery. “The partnership plays to the strengths of both companies, allowing us to grow digitally and further our reach in major territories worldwide.”
“This agreement supports our vision of delivering next generation motion content services,” said Kevin Schaff, CEO of Thought Equity Motion. “Working with BBC Motion Gallery brings together an incredible breadth of content rights across news, sports, natural history and entertainment. Along with our robust technology platform, this alliance will further enable a new range of rich interactive services and Contextual Media offerings that we will be rolling out to drive new value creation for our partners.”